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A couple of years ago I had a call from a charming lady who was the editor of a variety of magazines…

She’s was called Louise and she was chief editor of about five different magazines all in very different niche markets…

They included Pets Gazette, Jewelry Times and even a magazine dedicated to the funeral industry…

Louise hired my services to write her a series of articles on social media in business…for her magazines…they were all published…

The funeral magazine article was fun to do..

As I wrote it I thought I should headline it…

“voices from the other side”…

But I guess for those that work in the funeral industry it would have been an utterly shite headline…

Then I thought of the amazing Donny Hathaway album “voices inside”…

Anyway, I was just thinking about this today…

How would you headline a funeral industry social media article?

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